Client: SIG
Project: SIG - Advertising
The brief:
Advertising to builders merchants to promote SIG's specialist construction products.
The solution:
We produced a series of ads highlighting that builders merchants didn't have to loose a sale because they didn't have this knowledge or stocked the products suitable to solve specialist construction problems because now they could with the support of SIG.
The benefits to the builders merchants were, a direct line to experts who could recommend solutions to construction problems and supply these products overnight and directly to site if needed.
- Tags
- advertising
- b2b
- sig
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